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Extracted from the Swiftpass web site at:

mobile ticketing

 Mobile Coupons - Retail and Brands

retail

At Swiftpass, we believe that the mobile phone will become the key communication channel through which brands can deliver

•· Rapid upturns in sales through tightly targeted sales promotions

•· Develop long term, personal relationships with consumers.

Swiftpass mobile ticketing and mobile couponing enables brands - especially those in the retail sector to deliver rapid upturns in sales through greatly increased conversions in the redemption of sales promotions. Swiftpass works with its customers to deliver personal and individually targeted promotional messages that are based on an understanding of an individuals' habits, tastes and past behaviour.

In the past, developing a relationship with a consumer meant driving trial through advertising or marketing and then following up that transaction with further communication in an attempt to build brand loyalty and repeat purchase. For the consumer, contact with the brand took the form of unwanted ‘junk' direct mail, or ill-timed and intrusive ‘nuisance' telemarketing. With Swiftpass mobile technology, brands can nurture and develop long term relationships with consumers through the timely delivery of promotional and brand messages direct to that most personal of devices - the mobile phone. For example, sports brands can remind fans of kick-off times and team news, as well as pushing new merchandise or ticket sales. Retail brands can inform consumers of extended opening hours or new collections as well as pushing time / date specific sales promotions.

Furthermore, by utilising Swiftpass mobile couponing, it is possible to conduct real-time, cost effective and targeted mobile promotions across a broad demographic. Similarly, when using mobile ticketing for access to events, customer mobile data can be acquired and utilised for further, future mobile marketing.

For up-to-date case studies and further information on how Swiftpass can help your company exploit the mobile phone for marketing purposes contact us now

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To find out how Swiftpass mobile ticketing and mobile coupon applications can work in your sector, please select a page from the menu below:

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