Events
Whether it be a large consumer exhibition, marketing event or a global trade conference, all event organisers want their attendees' first experience to be a positive one. However in most cases, given the numbers of people involved, queuing and a frustrating wait is often how they are forced to spend their time on arrival. Be it ticket validation for the consumer eager to enjoy an exhibition or registration for an important trade show delegate, Swiftpass mobile ticketing can largely eliminate this negative first experience.
Firstly, seamless integration between Swiftpass and legacy ticketing systems allow mobile tickets to be acquired through all existing sales channels. Regardless of the acquisition point that is selected, Swiftpass allows consumers to have their ticket delivered instantly to their mobile phone with no requirement to collect from an agent, wait for postage or have access to the internet, therefore facilitating late sales. At the venue, Swiftpass can provide a range of hardware solutions suited to both temporary or permanent event environments. Bespoke scanning devices developed specifically for reading off mobile screens can be integrated into turnstile infrastructure or can be provided as hand-held portable units. Furthermore, Swiftpass scanners read a range of barcode types and can be used with standard paper and print-at-home tickets therefore accommodating all ticketing formats. As a result, ticket purchase, delivery, and then validation is fast, efficient and hassle-free.
One of the key benefits of Swiftpass ticketing systems is the ability to bundle multiple uses to a single ticket entity. This allows consumers to pre-pay for items such as car parking and can provide a means of adding value to tickets. Such services can be redeemed at further scanning points either inside or outside the venue, or consumers can be issued with printed vouchers at the main access point.
Swiftpass has developed mobile ticketing technology that is flexible enough to deliver for any type of event - from music festivals to trade shows. We understand that each event creates a unique environment involving some of the most challenging aspects of ticketing. For example, music festivals and concerts are one-off events, often at outdoor venues making security difficult, and therefore requiring tight security controls due to the presence of large numbers of illegal ticket resellers. Swiftpass mobile tickets' security protocols can prevent tickets from being transferred between phones, eliminating touting whilst providing organisers with accurate indications as to who is inside the festival confines at any given moment. It is also possible to add extra security features such as pin codes and/or photo ID which must be used in conjunction with the mobile ticket in order to gain access.
By contrast, tickets for trade shows are often free of charge, but are only distributed to a select, targeted group. Furthermore there can be a lengthy process of invitation and response with delegates prior to the event, as well as potential for post event follow-ups and analysis questionnaires. Swiftpass can accomodate such needs with their intelligent mobile ticketing systems and hardware.
So whatever your event ticketing requirements, at Swiftpass we believe that we have the solution to your unique needs. For more information, please contact us.